Senior Marketing Manager, ABM (Fintech)

Location: Remote within the United States

Salary: $118,800–$178,200 annually, plus a 25% annual bonus target and RSUs

Company

hirify.global develops blockchain-based products for consumer finance and capital markets, combining blockchain transparency and efficiency with AI-driven automation.

What you will do

• Build and manage cold email engines, including target-account grading, tiering, contact mapping, and automated journeys.
• Define and measure ABM success through SQLs, meetings booked, pipeline generated, and cross-channel performance.
• Build targeting, messaging, and handoff systems for cold prospects and longer sales cycles.
• Provide channel marketing teams with data and messaging for direct mail, gifting, LinkedIn, and sales enablement campaigns.
• Partner with field marketing to support target-account events before and after attendance.
• Diagnose CRM synchronization issues and create reliable Salesforce pipeline reports.

Requirements

• Experience building B2B Account-Based Marketing, outbound, or demand-generation engines.
• Hands-on experience with cold email and data platforms such as Lemlist, Apollo, Clay, or Outreach.
• Experience with automated workflows, A/B testing, messaging optimization, and data-driven marketing.
• Working knowledge of HubSpot and Salesforce, including CRM integrations, sync diagnostics, and pipeline reporting.
• Must be authorized to work in the United States; work visa sponsorship is not available.
• Ability to follow security policies, complete security training, and report suspected security incidents.

Nice to have

• Experience in fintech or banking.

Culture & Benefits

• Medical, dental, and vision coverage, with employer-paid premiums on select plans.
• HSA, FSA, dependent-care FSA, 401(k), and commuter benefits.
• Employer-paid life and disability insurance.
• 11 observed holidays, paid time off, and up to 12 weeks of paid family leave.
• Continuing education reimbursement and company equity in the form of RSUs.