CRM Operations Manager

Location: London, hybrid with 3 days in the office. The role does not offer visa or work permit sponsorship. An onsite task is included in the hiring process.

Company

hirify.global is a financial services company building insurance, lending, and other products to make migration easier.

What you will do

• Own and evolve the CRM operations capability and shape how the platform is used across the organisation.
• Build governance frameworks for campaign prioritisation, sequencing, and management across teams.
• Enable stakeholders to use CRM effectively while maintaining quality and consistency.
• Partner with cross-functional teams to identify opportunities, align priorities, and improve customer communications.
• Use data and testing insights to optimise performance and measure CRM impact.
• Drive campaign execution through audience segmentation, scheduling, and platform management.

Requirements

• Experience in CRM operations or CRM management within an in-house, tech-led business.
• Practical experience building and managing CRM campaigns, segmentation, metadata, scheduling, and audience setup.
• Experience creating CRM governance and enabling teams to use CRM effectively.
• Strong data literacy, including campaign and email test analysis and independent audience and segment creation.
• Self-starting, collaborative, commercially minded, and comfortable with autonomous ownership of ambiguous work.
• Confidence using data tools or AI-assisted analysis to generate insights and support decisions.

Nice to have

• Recent hands-on experience with Braze.

Culture & Benefits

• Individual contributor role with ownership of CRM platforms, systems, frameworks, and governance.
• Bonus scheme linked to performance.
• Private medical insurance, mental health support, and a flexible benefits budget.
• Personal learning budget and two dedicated learning and development days per year.
• 25 days of holiday plus bank holidays.
• Work from anywhere for up to four weeks per year.

Hiring process

• Initial Talent Acquisition Manager call via Zoom, lasting approximately 40 minutes.
• Past experience interview with the Hiring Manager via Zoom, followed by a 120-minute in-person onsite task.
• Culture interview with a senior hirify.global lead via Zoom, followed by standard DBS and Cifas background checks.