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4 дня назад

Senior Manager, Demand Generation & Growth Marketing

Формат работы
remote (только USA)
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Senior Manager, Demand Generation & Growth Marketing (Digital Demand Generation): Building and optimizing scalable inbound demand programs, paid acquisition campaigns, and customer journeys that generate qualified pipeline and revenue with an accent on performance marketing, funnel optimization, and marketing analytics. Focus on running Google Ads and LinkedIn campaigns, testing landing pages and messaging, connecting programs to pipeline, and applying AI to marketing workflows.

Location: Remote U.S.

Company

hirify.global is building a scalable demand generation engine to drive qualified pipeline and revenue across its business.

What you will do

  • Develop and execute demand generation activations aligned with company growth objectives.
  • Own inbound demand generation across paid, organic, partner, event, and lifecycle channels.
  • Run paid search, paid social, display, retargeting, and other digital acquisition campaigns in-house.
  • Build customer journeys and scalable acquisition and nurture programs across the funnel.
  • Optimize landing pages, forms, calls-to-action, nurture programs, and website experiences.
  • Build reporting frameworks connecting marketing programs with pipeline, revenue, and conversion performance.

Requirements

  • 7+ years of experience in B2B demand generation, growth marketing, digital marketing, or a related field.
  • Proven experience generating measurable pipeline and revenue growth through integrated, multichannel programs.
  • Hands-on experience with LinkedIn Campaign Manager and Google Ads.
  • Strong understanding of lead and account progression, attribution, conversion optimization, and marketing analytics.
  • Experience partnering with sales organizations and managing projects and stakeholders.
  • Experience with marketing automation platforms; Pardot/Salesforce Account Engagement is preferred.

Nice to have

  • Experience with ABM programs, account-based targeting, paid media budgets, and external agencies.
  • Experience in SaaS, financial services, marketplaces, energy, environmental commodities, sustainability, or related industries.
  • Experience with content syndication programs and networks.
  • Experience applying AI to marketing and go-to-market workflows, including content development, audience research, campaign optimization, reporting, sales enablement, and process automation.

Culture & Benefits

  • Full-time remote work from the United States.
  • Hands-on ownership of demand generation strategy, execution, and revenue impact.
  • Collaboration with Marketing Operations, Brand/Content, Sales, and Business Unit leaders.
  • Performance-focused work based on testing, optimization, and data-driven decision-making.

Hiring process

  • The process includes interviews described as taking place throughout the hiring process.

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