Marketing Lead, Growth & Acquisition (ClimateTech)

Location: San Bruno, CA, United States

Base salary: $205,000–$235,000 per year, excluding benefits and potential equity.

Company

Waste prevention technology company building smart hardware, software, and service systems that keep food in the food system and out of landfills.

What you will do

• Own strategy, budget, execution, and optimization across paid social, paid search, programmatic/display, affiliate, and marketplace channels.
• Manage media mix, bidding, pacing, CAC, ROAS, payback targets, and budget allocation across consumer and commercial business lines.
• Build attribution, CAC/LTV modeling, incrementality testing, and a disciplined experimentation roadmap.
• Partner with Creative, Product, Growth, Analytics, Data Science, agencies, and media partners to improve campaigns, landing pages, checkout, and onboarding.
• Build paid lead-generation and co-marketing programs with Sales and Business Operations for commercial, partner, and enterprise buyers.
• Document a scalable growth playbook and communicate performance and strategic recommendations to leadership.

Requirements

• 8–12+ years of marketing experience with deep hands-on expertise in growth or performance marketing.
• Strong experience across paid social, paid search, and programmatic channels.
• Track record of building efficient acquisition engines for new products or categories.
• Expertise in CAC, LTV, payback economics, attribution, analytics, and incrementality testing.
• Experience managing paid media budgets, performance targets, pacing, bidding, and ROI in real time.
• Ability to collaborate with Creative, Analytics, Data Science, Sales, Operations, and external agencies while moving from strategy to execution.

Culture & Benefits

• Mission-driven work focused on sustainability, climate impact, and food-waste prevention.
• Opportunity to scale both consumer and commercial product lines across hardware, software, and service.
• Benefits and potential equity grant in addition to the base salary.
• Cross-functional collaboration with Growth, Analytics, Creative, Sales, Business Operations, and leadership.