Growth and CRM Analyst (AI)

Location: Toronto or remote in the United States

Salary: CAD 110,888–160,888 total compensation base range

Company

hirify.global provides end-to-end advertising technologies that help businesses reach, monetize, and grow global audiences.

What you will do

• Build and optimize CRM programs that move advertisers from initial awareness and signup through activation, campaign performance, retention, and win-back.
• Design lifecycle onboarding triggered by user behavior and campaign milestones rather than fixed time intervals.
• Develop engagement, performance, outbound, and event-driven outreach across email, SMS, LinkedIn, direct mail, and other channels.
• Build segmentation, triggers, branching, suppression logic, and data flows across the data platform, Salesforce, and HubSpot.
• Measure campaign impact on advertiser activation, spending, revenue, and operational efficiency.
• Own execution as an individual contributor alongside the CRM lead and expand scope as the platform grows.

Requirements

• 2–4 years of experience in a technical role, preferably in growth and CRM marketing.
• Demonstrated campaign results, including what was changed and the measurable impact.
• Ability to identify problems independently, test new tools, and take initiative.
• Ability to write, design, and ship campaigns independently, with a focus on revenue and advertiser activation rather than message volume.
• Experience building CRM logic, including segmentation, triggers, branching, and suppression.
• Hands-on use of AI tools such as Claude or Cursor for writing, design, and building, with output checked before release.
• Technical ability to answer questions independently using HubSpot, Salesforce, SQL, and PostHog.
• Strong individual-contributor orientation and willingness to work deeply on execution without a team underneath.

Nice to have

• Experience with outbound or enrichment tools such as Clay, Apollo, or similar platforms.
• Knowledge of email deliverability, including sender reputation, authentication, and inbox placement.
• Experience with Superset, Trino, or similar big-data tools.
• Background in B2B SaaS, adtech, e-commerce, or DTC.

Culture & Benefits

• Competitive total compensation with a pay-for-performance approach; equity and other incentive compensation may be provided depending on the position.
• Dental, vision, and other benefits may be included in the total compensation package.
• Inclusive equal-opportunity workplace with consideration for reasonable accommodations during the application or recruiting process.
• Technology-assisted tools, including AI, may support candidate identification and evaluation, while final hiring decisions are made by human reviewers.