3 часа назад
Marketing Analytics Manager (Fintech)
110 000 - 130 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Marketing Analytics Manager (Fintech): Building marketing analytics, reports, and dashboards for campaign performance and business growth with an accent on statistical analysis, experimentation, data management, and stakeholder communication. Focus on designing test-and-learn frameworks, analyzing large transactional databases, and translating complex findings into actionable decisions for marketing leaders.
Location: Hybrid role based in Lone Tree, Colorado; Austin, Texas; or Westlake, Texas, United States
Salary: $110,000–$130,000 per year
Company
is a financial services company using data, analytics, and technology to support marketing effectiveness and client relationships.
What you will do
- Design marketing analytics approaches with clear business rationale and a test-and-learn focus.
- Scope and lead analytics projects, including resource planning, analysis approaches, and execution plans.
- Extract, prepare, analyze, and document data throughout the analytics project lifecycle.
- Build reports and dashboards to measure campaign performance using platform tools such as Tableau.
- Analyze large transactional datasets to uncover insights that improve business value and marketing effectiveness.
- Partner with technical, non-technical, external technology, and analytics teams across multiple initiatives.
Requirements
- Bachelor’s degree in statistics, mathematics, computer science, economics, operations research, engineering, or a similar quantitative field.
- SQL or SAS, or equivalent programming and data-processing experience.
- Experience with A/B testing, test-and-control methods, and experimental design.
- Experience working with large transactional databases across multiple platforms.
- Experience building and maintaining reports and dashboards; Tableau experience is preferred.
- Understanding of data management, data governance, and ETL processes, with at least 3 years of related work experience.
Nice to have
- 5 or more years of experience in marketing analytics.
- Experience with Google Cloud Data Warehouse.
- Financial services experience.
- Strong data storytelling, communication, problem-solving, and collaborative skills.
Culture & Benefits
- Hybrid work and flexibility with regular in-person collaboration.
- 401(k) with company match and employee stock purchase plan.
- Medical, dental, and vision insurance.
- Paid vacation, volunteering time, parental leave, and family-building benefits.
- Tuition reimbursement and a 28-day sabbatical after five years of service for eligible positions.
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