4 дня назад
Vice President Director, Media Investment
121 315 - 166 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Vice President Director, Media Investment (Cross-Channel Media): Leading investment strategy, planning, buying, and optimization across TV, OOH, video, audio, social, search, display, and influencer channels with an accent on cross-channel budgeting, partner negotiations, and campaign performance. Focus on directing channel teams, solving pacing and execution issues, and using data-driven recommendations to exceed client KPIs.
Location: Atlanta, United States
Salary: USD 121,315–166,000 annually
Company
is a networked experience agency delivering data, technology, creative, media, and strategy solutions for leading brands.
What you will do
- Lead cross-channel media investment across TV, OOH, video, audio, social, search, display, and influencer channels.
- Manage channel specialists, workflows, quality assurance, tactical planning, buying, and operational execution.
- Develop holistic media plans, evaluate RFPs, negotiate pricing and added value, and guide budget allocation.
- Monitor pacing, spend, profitability, and performance while resolving campaign management issues.
- Partner with clients, finance, media partners, and Data & Analytics teams on recommendations, reporting, and optimization.
- Provide marketplace thought leadership and act as a senior escalation point for clients and internal teams.
Requirements
- 10+ years of media planning and buying experience with a strong foundation in channel investment and activation.
- 5+ years of people management experience overseeing five or more reports.
- Bachelor's degree or higher in advertising, marketing, business administration, communications, or an equivalent field.
- Deep relationships with ad tech firms, brands, publishers, and platform partners.
- Strong analytical, negotiation, communication, writing, strategic thinking, and client-facing skills.
- Ability to work independently and collaboratively while packaging and selling new concepts and opportunities.
Nice to have
- Familiarity with prompt-based interaction and generative AI tools such as ChatGPT, Google Gemini, DALL·E, or Midjourney.
Culture & Benefits
- Inclusive environment focused on belonging and equitable experiences.
- Medical, dental, vision, and disability coverage.
- 401(k), paid time off, parental and family care leave, and family-forming assistance.
- Tuition reimbursement and flexible time off.
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