1 день назад
Field Marketing Manager (AI)
131 000 - 150 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Field Marketing Manager (AI): Building and scaling field marketing programs, events, executive gatherings, partner activations, and account-based plays for a B2B SaaS platform serving the mortgage market and adjacent industries with an accent on event strategy, sales alignment, and measurable pipeline impact. Focus on designing tiered event programs, managing end-to-end execution, connecting HubSpot and Salesforce workflows, and measuring post-event ROI.
Location: Remote in the United States. Travel to industry events, customer programs, and executive gatherings may be required based on event needs.
Salary: $131,000–$150,000 base salary per year, plus variable compensation, equity, and benefits.
Company
provides workflow software and AI-driven automation for mortgage closings and other complex, high-stakes transactions.
What you will do
- Own the existing mortgage events lineup and expand ’ presence through speaking opportunities, thought-leadership forums, and field marketing programs.
- Develop a non-real-estate events strategy for adjacent industries to build credibility, relationships, and qualified pipeline.
- Create a tiered event strategy spanning industry, partner, customer, and executive programs.
- Manage event programs end to end, including goals, budgets, registrations, vendors, materials, attendee lists, on-site execution, and follow-up.
- Partner with Sales and Revenue Marketing to connect events with target accounts, outreach, meetings, lead capture, and pipeline conversion.
- Track event performance using HubSpot, Salesforce, and metrics such as cost per attendee, qualified opportunities, pipeline impact, and 30-day ROI.
Requirements
- 4+ years of field marketing, event marketing, or go-to-market marketing experience in B2B SaaS, fintech, financial services, or a similarly complex industry.
- Track record of owning events or field programs that generated qualified meetings, pipeline, customer relationships, or revenue.
- Strong project management, judgment on event investment, and ability to coordinate multiple stakeholders and workstreams.
- Experience working with sales teams, customers, partners, vendors, and executives.
- Experience with marketing automation, CRM, lead capture, or event systems; HubSpot experience is a plus.
- Ability to travel to industry events, customer programs, and executive gatherings as needed.
Nice to have
- Direct HubSpot experience.
- Experience on a lean marketing team with broad ownership.
Culture & Benefits
- AI proficiency is a core expectation, including researching events, organizing data, drafting outreach, and building repeatable workflows with verification of AI output.
- Medical, dental, and vision coverage.
- 401(k) with up to 4% company match.
- Paid parental leave, flexible or accrued paid vacation, sick days, holidays, and seasonal breaks.
- FSA, HSA employer contributions, family-building benefit, life and disability insurance, and a $1,500 annual lifestyle stipend.
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