26 дней назад
Head of Marketing Services - FBL (Fintech)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Head of Marketing Services - FBL (Fintech): Leading the growth and execution of bespoke co-marketing plans for Visa's issuers, merchants, acquirers, fintechs, and strategic partners with an accent on sponsorship activation, client data and insights, B2C marketing, and budget management. Focus on building B2B2C marketing solutions, managing client-facing campaigns and teams, supporting business development, and measuring performance across complex partner programs.
Location: Paris, France; hybrid work arrangement. Office attendance expectations will be confirmed by the Hiring Manager.
Company
Global payments technology company facilitating transactions among consumers, merchants, financial institutions, and government entities across more than 200 countries and territories.
What you will do
- Lead the growth and development of the Client Marketing function for FBL.
- Identify and drive co-marketing opportunities with issuers, merchants, acquirers, fintechs, and strategic partners.
- Oversee end-to-end B2B2C marketing programs, including sponsorship activations and product launches.
- Work with clients to define business challenges, develop solutions, and establish measurement frameworks for continuous improvement.
- Support business development activities, including RFPs and prospecting.
- Manage campaign budgets, financing processes, contractual commitments, and compliance with policies and market regulations.
Requirements
- Extensive marketing experience with well-known brands, including client acquisition, upsell, account activation, usage, loyalty, and sponsorship programs.
- Expert understanding of B2C marketing; B2B marketing experience is increasingly important.
- Experience managing teams that execute campaigns and analyze results.
- Experience interacting confidently with senior management and C-suite stakeholders in a matrix organization.
- Proven ability to coach and develop high-performing teams, with strong collaboration and communication skills.
- Strong verbal and written English communication skills.
Culture & Benefits
- Lead a team of at least three contributors.
- Work cross-functionally with internal teams, sales teams, clients, and strategic partners.
- Manage signature client relationships and high-impact co-marketing initiatives.
- Contribute to marketing programs connected to major sponsorship properties, including the Paris 2024 Olympic and Paralympic Games.
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