2 дня назад
Customer Marketer
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Customer Marketer (Customer Marketing/GTM): Turning customer, market, and field insight into narratives, go-to-market programmes, and scalable assets with an accent on customer adoption, commercial effectiveness, and business growth. Focus on structuring ambiguous workstreams, designing rollout and feedback mechanisms, measuring impact, and collaborating across Sales, Customer Success, Product, Marketing, and local teams.
Location: Anywhere in France; work format: Hybrid
Company
is building a prevention-focused health insurance company that integrates insurance, prevention, and care into one user experience.
What you will do
- Turn customer, market, and field insights into positioning, messaging, narratives, and actionable recommendations.
- Design customer and segment go-to-market programmes that improve adoption and commercial effectiveness.
- Own an ambiguous but defined Customer Marketing workstream from diagnosis through rollout.
- Work with Sales, Customer Success, Product, Marketing, and local teams to move initiatives forward.
- Define metrics, measure impact, and iterate on rollout, adoption, and feedback mechanisms.
- Scale useful assets, programmes, and ways of working across markets and segments.
Requirements
- Experience owning a meaningful Customer Marketing, commercial, go-to-market, or customer-facing Marketing scope.
- Strong customer and commercial judgment.
- Ability to structure ambiguous problems and make clear choices.
- Strong communication, narrative, and stakeholder management skills.
- Experience turning insight into action, adoption, or measurable business impact.
- Ability to work hands-on with limited direction, with curiosity and adaptability.
Culture & Benefits
- Stimulating working environment designed to support efficient, high-quality collaboration.
- Innovative working methods guided by defined cultural values.
- Opportunities to work with a team serving more than one million members and 40,000+ companies.
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