4 дня назад
Head of Marketing (Fintech)
82 000 - 100 000€
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Head of Marketing (Fintech): Shaping Swan’s go-to-market strategy across product marketing, brand and content, growth, partner marketing, and regional marketing with an accent on embedded banking, European expansion, and demand generation. Focus on leading a nine-person marketing team, building repeatable growth motions, simplifying complex financial products, and driving positioning, launches, adoption, and pipeline growth.
Location: Paris, France; hybrid work with the possibility of working from home two days per week
Salary: €82,000–€100,000 per year
Company
Embedded banking specialist providing accounts, cards, and payment capabilities for software companies through a regulated financial platform.
What you will do
- Lead the Marketing team across Content, Growth, Product Marketing, and regional marketing.
- Set priorities and OKRs, allocate resources, and coordinate a team of nine marketing professionals.
- Strengthen brand positioning and awareness across France, Germany, Spain, Italy, Belgium, and other European markets.
- Own content, communications, events, PR, and storytelling across digital and offline channels.
- Build demand-generation and pipeline-growth motions with Sales and RevOps using funnel data and experimentation.
- Drive partner marketing and end-to-end product marketing, including customer insights, positioning, launches, adoption, and commercial enablement.
Requirements
- 8+ years of experience in marketing, including 2 years in payments.
- At least 2 years of team leadership experience and experience managing 4+ people.
- Broad experience across growth marketing, brand, content, events, and product marketing.
- Structured, execution-oriented, business-driven, and able to turn customer insights into positioning.
- Clear and influential communication skills with the ability to simplify complex ideas.
- Ability to work in a hybrid setup in Paris, France.
Culture & Benefits
- 25 days of holiday plus RTT.
- Meal vouchers, a monthly sustainable mobility package, and Alan health insurance.
- ClassPass discounts and access to Moka Care mental health and wellness support.
- Annual company offsite and a focus on simplicity, long-term thinking, excellence, integrity, and inclusion.
Hiring process
- 45-minute call with the Talent Acquisition Manager.
- One-hour interview with the CEO, followed by discussions with the Head of Account Management and Chief People Officer.
- Final interviews with the VP of Sales and Chief Product Officer.
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