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8 часов назад

Digital Marketing & Creative Design Specialist (B2B Technology)

Формат работы
remote/hybrid
Тип работы
fulltime
Грейд
middle
Английский
b2
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Digital Marketing & Creative Design Specialist (B2B Technology): Building measurable digital marketing campaigns, sales enablement materials, and creative assets for API management, cloud, cybersecurity, and digital transformation services with an accent on lead generation, funnel optimization, and visual communication. Focus on managing Google and LinkedIn campaigns, designing technical marketing collateral, analyzing conversion data, and supporting prospect engagement during EST core business hours.

Location: Any, Any (Hybrid); remote work available Monday to Friday during EST core business hours

Company

hirify.global is a Canadian technology company delivering API management, cloud engineering, cybersecurity, and full-stack software development services for enterprise clients.

What you will do

  • Develop and execute measurable digital marketing strategies aligned with revenue, pipeline, and go-to-market goals.
  • Generate, research, qualify, and nurture prospects through LinkedIn outreach, email campaigns, targeted prospecting, and inbound lead follow-up.
  • Manage website content, landing pages, conversion paths, SEO/SEM, paid advertising, email marketing, newsletters, and automation workflows.
  • Design digital and print-ready assets including social media graphics, infographics, case studies, one-pagers, brochures, banners, and presentation decks.
  • Analyze customer behavior, campaign performance, funnel metrics, cost per lead, ROI, and pipeline attribution, then report insights to leadership.
  • Collaborate with sales, content, product, subject-matter experts, and leadership teams on campaigns, proposals, and client-facing materials.

Requirements

  • Bachelor’s degree in Marketing, Digital Marketing, Business, Communications, or equivalent experience.
  • 3–5 years of experience in digital marketing, preferably in technology or B2B services, including lead generation and sales enablement.
  • Hands-on experience with Google Ads, Google Analytics, Google Tag Manager, LinkedIn Campaign Manager, CRM platforms, SEO/SEM, paid media, marketing automation, and email marketing tools.
  • Advanced proficiency in Adobe Creative Suite, including Photoshop, Illustrator, InDesign, and Adobe Express, plus experience with Canva or comparable design tools.
  • Experience creating marketing assets, presentations, infographics, landing page designs, and visual materials for websites, social media, email, advertising, and sales enablement.
  • Strong data analysis, communication, presentation, organization, prospect engagement, and cross-functional collaboration skills.

Nice to have

  • Google Ads or Google Analytics certification.
  • Experience in B2B technology marketing, inside sales initiatives, or growing organizations.
  • Experience with Figma, Midjourney, Microsoft Designer, Adobe Firefly, or similar AI-powered design tools.
  • Experience marketing technology, cybersecurity, cloud, AI, or professional services organizations.
  • A portfolio demonstrating campaigns, graphic design, brand development, social media assets, presentation design, and lead-generation materials.

Culture & Benefits

  • Hybrid and remote work options.
  • Monday-to-Friday schedule aligned with EST core business hours.
  • Hands-on, collaborative environment focused on measurable business results.
  • Cross-functional work with marketing, sales, product, content, and leadership teams.

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