Catalog Marketing Manager (Music)

Location: Taipei, Taiwan

Company

hirify.global is a global music company focused on developing artists, music catalogs, and audience engagement.

What you will do

• Develop and deliver digital campaigns for local catalog music, including artist milestones, album anniversaries, birthdays, cultural moments, and seasonal events.
• Collaborate with frontline marketing teams and local catalog teams to support new releases and expand audience reach.
• Manage campaign execution, budgets, presentations, coverage tracking, and post-campaign reporting.
• Use streaming and market data to identify audience targets, evaluate catalog performance, and recommend improvements.
• Optimize streaming-partner performance, playlist opportunities, SEO campaigns, catalog listings, product descriptions, and metadata.
• Coordinate with internal departments and physical sales teams to identify vinyl and CD revenue opportunities and maintain catalog compliance.

Requirements

• Strong track record of launching end-to-end artist or music-related marketing and communications campaigns in Taiwan.
• Experience delivering measurable business outcomes through multiplatform and omnichannel marketing in creative industries.
• Deep understanding of Taiwanese music culture, consumer behavior, music trends, and how fans engage with songs, albums, playlists, and artists.
• Ability to analyze large volumes of data, derive actionable insights, and develop campaigns aligned with business objectives.
• Fluent English and Mandarin are required.
• Strong communication, collaboration, organization, creative thinking, cultural awareness, and stakeholder-management skills.

Nice to have

• Ability to ideate and edit short-form social media content.

Culture & Benefits

• Opportunity to work in a vibrant global music community.
• Modern office environment with support for professional growth and development.
• Opportunities to contribute to social impact, diversity, equity, and inclusion initiatives.
• Environment that encourages experimentation, positive change, and innovation.