Senior Manager — Integrated Consumer Marketing (AI)

Location: United States consumer marketing scope; salary range applies to offices in California and New York

Base salary: $174,500–$210,000 USD per year, plus potential RSUs

Company

hirify.global AI is an AI commerce platform creating inspiration-led shopping experiences across mobile, smart TVs, brand websites, and other consumer technology ecosystems.

What you will do

• Lead integrated consumer marketing programs that build awareness, trust, cultural relevance, and adoption of agentic shopping across the U.S.
• Own the consumer marketing calendar across product launches, cultural moments, creator programs, partnerships, and campaigns.
• Develop creator programs, earned-first narratives, cultural activations, and immersive consumer experiences.
• Localize and execute campaigns across paid, earned, owned, creator, experiential, social, and partner channels.
• Build co-marketing programs with OEMs, carriers, retailers, fashion brands, creators, and strategic partners.
• Manage agencies, budgets, marketing plans, campaign workstreams, and test-and-learn optimization.

Requirements

• 7–10 years of experience in consumer brand marketing, integrated marketing, or consumer marketing.
• Experience in a high-growth consumer technology, retail, lifestyle, entertainment, or media company.
• Proven ability to lead campaigns across paid, owned, earned, creator, experiential, partnership, retail, and social channels.
• Strong understanding of U.S. consumer behavior, culture, creators, and emerging trends.
• Experience with creator programs, strategic partnerships, experiential activations, agencies, budgets, and multiple workstreams.
• Strong strategic thinking, communication, storytelling, presentation, cross-functional influence, and execution skills.

Nice to have

• Deep curiosity about emerging technologies and the ability to translate innovation into compelling consumer experiences.
• Experience operating in a fast-paced entrepreneurial environment with ambiguity and a bias for action.

Culture & Benefits

• Entrepreneurial environment with autonomy, accountability, lifelong learning, and a focus on high-impact problem solving.
• Competitive salary, potential RSU grant, and company-matched HSA.
• Medical, dental, and vision insurance, 401(k) match, vacation, sick days, and company-wide holidays.
• Maternity and paternity leave, wellness stipend, employee assistance program, and pet insurance.
• Flexible working hours, free lunch in offices, and a pet-friendly work environment.