Associate Manager, National Field Programs (Restaurant Marketing)

Location: Remote in Georgia, United States; domestic travel of up to 20% may be required.

Company

hirify.global is a multi-brand restaurant company operating more than 33,300 Arby’s, Baskin-Robbins, Buffalo Wild Wings, Dunkin’, Jimmy John’s, and SONIC restaurants worldwide.

What you will do

• Support the execution and deployment of National Field Programs, activation initiatives, and local marketing strategies.
• Develop franchisee and internal communication plans, launch communications, training materials, presentations, and program updates.
• Coordinate the creation, organization, distribution, and maintenance of toolkits, playbooks, creative assets, and field marketing resources.
• Support HubKonnect and the Local Store Marketing ecosystem through training, adoption, platform coordination, and content management.
• Coordinate reporting, participation metrics, performance summaries, activation recaps, and after-action reviews.
• Serve as a primary contact for franchisees, field teams, agencies, vendors, and internal stakeholders.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or a related field preferred, or equivalent experience.
• 4–6 years of experience in field, franchise, local, brand, or related marketing.
• Experience managing multi-market marketing programs and collaborating with franchisees, operations, vendors, agencies, and internal stakeholders.
• Strong project management, organization, communication, presentation, analytical, problem-solving, and decision-making skills.
• Proficiency in Microsoft Office and marketing technology platforms, with the ability to work independently in a remote environment.
• Ability to travel domestically up to 20% as business needs require.

Nice to have

• Restaurant, retail, hospitality, or franchise marketing experience.
• Experience with HubKonnect, Local Store Marketing platforms, loyalty programs, CRM tools, or related marketing technologies.
• Experience with budget tracking, invoice processing, program reporting, agencies, media partners, promotional vendors, or creative partners.

Culture & Benefits

• Remote work with minimal supervision and cross-functional collaboration.
• Work with franchisees, field teams, agency partners, vendors, and multiple iconic restaurant brands.
• Opportunity to support programs across a large multi-brand restaurant portfolio.