EMEA Events & Field Marketing

Location: London, UK; hybrid with at least two days per week or eight days per month in the London office. Travel across the EMEA region is required for live events.

Company

hirify.global is a coaching and human transformation company operating at the intersection of human expertise and AI capability.

What you will do

• Own the EMEA events and field marketing strategy in partnership with Sales and Marketing leadership.
• Build and manage the regional calendar across virtual events, roundtables, summits, conferences, trade shows, and owned events.
• Plan and execute events end to end, including vendors, technology, budgets, cross-functional partners, and on-site activation.
• Design customer and prospect experiences for enterprise buyers, senior stakeholders, and C-level executives.
• Own the events budget and vendor ecosystem, negotiate contracts, and optimise return on investment.
• Analyse Salesforce and event data to measure pipeline and revenue impact and guide future investment.

Requirements

• 8+ years of events or field marketing experience in the B2B technology sector, ideally SaaS.
• Experience leading EMEA-wide field marketing and events strategy with Sales and Marketing leadership.
• Experience with enterprise buyers, preferably in HR, Talent, or People-related markets.
• Proven ability to generate measurable pipeline and revenue outcomes from events and interpret Salesforce reporting.
• Experience organising digital and in-person events, managing significant budgets, vendors, and contract negotiations.
• Willingness to work from the London office at least two days per week or eight days per month and travel across EMEA.

Nice to have

• Experience with high-frequency bespoke events for executive audiences.
• Familiarity with HubSpot, Salesforce, Airtable, and other marketing or event technology platforms.
• Experience in a high-growth SaaS, coaching, or wellbeing technology environment.
• An established EMEA network of venues, production companies, and event vendors.

Culture & Benefits

• Fixed-term maternity leave cover for 12–14 months, reporting to the EMEA Marketing Director with no direct reports.
• Hybrid work with in-person collaboration when necessary.
• Flexible time off, with a guideline of 25 annual leave days plus eight UK public holidays.
• Employer pension contribution, optional private medical insurance, and hirify.global coaching for the employee and a friend or family member.
• Additional Inner Work Days, Volunteer Days, company shutdowns, office lunches, snacks, and charitable donations.