Senior Regional Manager, Northeast

Location: Remote, based in the New York City / Northern New Jersey metro area, with regular travel across Newark, New York City, Boston, and Portland, ME

Base salary: $120,000–$130,000 per year, plus performance-based incentive tied to regional revenue and retention attainment.

Company

hirify.global provides operations and technology solutions for more than 20,000 independent coffee shops, cafes, and other food establishments through its web portal and mobile app.

What you will do

• Own regional revenue, new-door, NRR, wallet-share targets, and forecast accuracy across the Northeast.
• Lead and coach Market Managers and the Strategic Account Manager through pipeline reviews, ride-alongs, win/loss reviews, and structured development.
• Build value-based selling practices and standardize target setting, commission understanding, and HubSpot usage.
• Oversee strategic corporate, franchise, and national accounts through local activation and execution.
• Partner with warehouse and fulfillment leaders on route density, delivery reliability, market launches, and service-driven churn.
• Implement new processes, AI-assisted sales tools, reporting standards, and regional go-to-market initiatives with Marketing.

Requirements

• 7+ years of sales experience with direct people management and a record of developing, promoting, and retaining employees.
• Accurate forecasting experience and ownership of regional performance results.
• Expertise in value-based or solution selling in competitive local markets.
• Experience managing direct field sales teams and strategic, enterprise, franchise, or national account functions.
• Experience partnering with operations or fulfillment teams, including understanding route density and service reliability.
• Fluency with HubSpot or a similar CRM and a data-driven approach to decision-making.

Nice to have

• Distribution, food and beverage, B2B services, or coffee industry experience.
• Experience with franchise or multi-unit account structures.
• Experience rolling out AI-enabled sales tools or new processes to frontline teams.
• Experience working in a fully remote organization.

Culture & Benefits

• Remote-first work environment with regular regional travel.
• Fast-paced environment with opportunities for growth and direct business impact.
• Competitive compensation, healthcare benefits, and equity opportunity.
• Additional benefits are available upon request.