Programatic Sales Director (Adtech)

Location: Leicester Square, London

Company

hirify.global operates media and entertainment platforms, including DAX digital audio and outdoor advertising products.

What you will do

• Drive programmatic revenue growth across DAX digital audio and outdoor advertising offerings.
• Lead the programmatic sales strategy for independent digital agencies, in-house clients, and DSPs.
• Build target-account plans, revenue forecasts, and commercial growth strategies.
• Collaborate with Product, Operations, Data, Technology, Strategy, and Commercial teams to influence the DAX product roadmap.
• Represent DAX through industry events, panels, agency engagement, and partner pitches.
• Launch test-and-learn initiatives with advertising partners and support programmatic positioning materials.

Requirements

• Proven digital sales experience, ideally across audio, out-of-home, and video formats.
• Deep understanding of the programmatic ecosystem, including DSPs, SSPs, trading models, and buyer dynamics.
• Strong network across DSPs and digital-first agencies.
• Experience shaping sales strategy, forecasting, pitching, and delivering against ambitious revenue targets.
• Ability to lead through influence, work cross-functionally, and communicate effectively with internal and external stakeholders.
• Fixed-term engagement for 12 months.

Culture & Benefits

• Inclusive workplace focused on belonging and diversity.
• Reasonable adjustments are available throughout the recruitment process and in the workplace.