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Описание вакансии
Текст:
TL;DR
Senior Manager, Marketing, Brazil (Fintech): Building Airwallex’s marketing presence in Brazil through localized campaigns, content, field events, and demand-generation programs with an accent on cross-border commerce, payments, fintech, and local market engagement. Focus on launching programs from the ground up, connecting marketing activity to pipeline and revenue, and coordinating complex work across Sales, Product, Operations, Legal, Compliance, and global Marketing.
Location: São Paulo, Brazil
Company
Airwallex provides unified payments and financial infrastructure for global businesses, including business accounts, payments, spend management, treasury, and embedded finance.
What you will do
- Build Airwallex’s marketing presence in Brazil and localize global campaigns for Brazilian businesses and decision-makers.
- Plan and execute physical and hybrid field events, including executive roundtables, networking dinners, workshops, trade shows, and conferences.
- Develop localized Portuguese-language content, thought leadership, whitepapers, industry reports, lead magnets, and customer communications.
- Create marketing programs focused on cross-border commerce, international business, fintech, payments, and digital business.
- Partner with the Brazil commercial organization and global teams across Sales, Partnerships, Product, Operations, Legal, Compliance, and Marketing.
- Own the Brazil marketing budget, track KPIs, optimize campaigns, support sales enablement, and represent the brand in the local market.
Requirements
- 8+ years of marketing experience, including regional, country, growth, demand-generation, integrated, field, or product marketing.
- Experience developing country, regional, business-line, or new-market marketing plans and building programs from the ground up.
- Strong understanding of integrated marketing channels, campaign operations, measurement, attribution, and funnel optimization.
- Experience connecting marketing activity to pipeline, revenue, acquisition, conversion, activation, or customer growth.
- Excellent written and verbal communication skills in English and Portuguese.
- Strong knowledge of the Brazilian market and experience in fintech, payments, banking, SaaS, or B2B technology.
Nice to have
- Experience marketing cross-border payments, treasury, FX, or global financial infrastructure products in Brazil or Latin America.
- Experience at a high-growth fintech or technology company during a new-market launch or early expansion phase.
- Experience managing agencies, freelancers, or vendors in Brazil.
- Working proficiency in Spanish.
Culture & Benefits
- Work in a high-growth environment with ambitious, complex, and high-visibility problems.
- Collaborate with teams across multiple time zones and global offices.
- Operate with autonomy, ownership, fast iteration, and a focus on measurable business outcomes.
- Use data-driven insights and creative strategies to improve customer engagement and growth.
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