Head of Brand - São Paulo (Hybrid) (Fintech)

Location: São Paulo, Brazil — hybrid work model with regular office presence expected, especially during ramp-up or when required by the leader.

Company

hirify.global is a Latin American B2B fintech providing corporate cards, bill pay, financing, and spend-management infrastructure for businesses.

What you will do

• Own hirify.global’s visual identity, voice and tone, and brand narrative across product, marketing, sales, events, recruiting, and workplace experiences.
• Build and lead a brand team covering design, writing, motion, and production.
• Design and ship AI-powered workflows, prompt libraries, templates, generative image systems, copy scaffolding, and automated asset production tools.
• Prototype, test, refine, and scale brand assets and systems based on real usage and perception.
• Establish intake, briefing, review, approval, and measurement processes for brand work.
• Partner with Product, Marketing, Sales, People, Recruiting, and company founders on high-impact launches, campaigns, and customer touchpoints.

Requirements

• 8+ years of experience in brand, creative, or design leadership, including building or scaling a brand function.
• Portfolio demonstrating end-to-end ownership of identity systems, rebrands, or campaigns with measurable impact.
• Experience hiring, developing, and leading high-performing creative teams.
• Strong creative operations and process-design skills, with excellent visual identity, typography, voice, and motion judgment.
• Hands-on experience building or adopting AI workflows for creative production and scaling output without reducing quality.
• Strong written and verbal communication in English and the ability to partner with executive leadership.

Nice to have

• Experience in fintech, B2B SaaS, or another trust-driven category.
• Fluency in Spanish and/or Portuguese.
• Experience working directly with founders or C-level executives.
• Startup or small-team experience with end-to-end ownership.

Culture & Benefits

• Competitive salary and ESOP stock options from day one.
• Annual learning budget and accelerated internal development paths.
• Multicultural environment with daily exposure to Portuguese, Spanish, and English.
• High-ownership, product-led culture focused on speed, feedback, inclusivity, and measurable impact.
• Flexible vacation and a hybrid work model combining office collaboration, customer interaction, and work from home.