Senior Manager, Marketing, Mexico (Fintech)

Location: Mexico City, Mexico

Company

Airwallex provides an integrated payments and financial platform for global businesses, including business accounts, payments, spend management, treasury, and embedded finance.

What you will do

• Build Airwallex’s marketing presence in Mexico from the ground up and localize global campaigns for Mexican businesses and decision-makers.
• Plan and execute local physical and hybrid events, including C-level roundtables, networking dinners, workshops, trade shows, and industry conferences.
• Develop localized Spanish-language content, thought leadership, whitepapers, industry reports, lead magnets, and customer communications.
• Create marketing programs for Mexico’s cross-border commerce, fintech, payments, and digital-business ecosystem.
• Partner with Sales, Partnerships, Product, Operations, Legal, Compliance, and global Marketing teams to support pipeline and customer growth.
• Own the Mexico marketing budget, track KPIs, measure ROI, and represent Airwallex at events, in media, and with ecosystem partners.

Requirements

• 8+ years of marketing experience, including regional, country, growth, demand-generation, integrated, field, or product marketing.
• Experience developing country, regional, business-line, or new-market marketing plans and building programs from the ground up.
• Strong experience connecting marketing activity to pipeline, revenue, acquisition, conversion, activation, or customer growth.
• Excellent written and verbal communication skills in English and Spanish.
• Strong knowledge of the Mexican market and credibility with relevant customers, partners, media, industry groups, or ecosystem stakeholders.
• Experience in fintech, payments, banking, SaaS, or B2B technology, with strong analytical, organizational, project-management, and stakeholder-management skills.

Nice to have

• Experience marketing cross-border payments, treasury, FX, or global financial infrastructure products in Mexico or Latin America.
• Experience at a high-growth fintech or technology company during a new-market launch or early-stage expansion.
• Experience managing agencies, freelancers, or vendors in the Mexican market.

Culture & Benefits

• Work in a high-growth environment with fast iteration cycles and evolving priorities.
• Operate with ownership, independence, curiosity, and a bias toward action.
• Collaborate with marketing and cross-functional colleagues across multiple time zones.
• Use data-driven insights and creative strategies to improve campaign effectiveness and customer engagement.