Director, Industry Demand Marketing

Location: Atlanta, Georgia; hybrid work with at least three days per week in the office

Company

hirify.global provides ERP, CRM, cloud, Microsoft Dynamics, Microsoft 365, Azure, and technology consulting services to more than 4,000 clients worldwide.

What you will do

• Lead, coach, and develop a team of Industry Demand Marketers.
• Partner with Industry, Consulting, Sales, Microsoft Alliance, Practice, and executive leaders on industry growth plans.
• Translate business priorities into integrated demand generation and go-to-market strategies.
• Oversee digital, content, event, webinar, partner marketing, account-based marketing, and sales activation campaigns.
• Translate Microsoft ecosystem solutions, cloud services, and consulting offerings into market-facing messaging.
• Manage pipeline reviews, KPI scorecards, forecasts, quarterly business reviews, attribution, ROI, and executive reporting.

Requirements

• 12+ years of progressive B2B marketing experience, including demand generation, growth marketing, and go-to-market leadership.
• 3–5 years of experience managing, coaching, and developing high-performing teams.
• Proven success partnering with sales and business leaders to achieve pipeline, bookings, and revenue objectives.
• Experience with integrated demand generation, account-based marketing, sales-aligned programs, marketing automation, CRM, analytics, attribution, and funnel management.
• Strong analytical, communication, stakeholder management, and executive presentation skills.
• Ability to work in the Atlanta metro area in a hybrid environment at least three days per week.

Nice to have

• Experience in professional services, technology consulting, Microsoft partnerships, managed services, SaaS, or technology-enabled services.
• Experience with HubSpot, Microsoft Dynamics 365, Power BI, and related marketing technologies.
• Experience leading vertical marketing organizations or working with P&L leaders on growth strategies.

Culture & Benefits

• Values-driven environment focused on employee experience, career growth, and collaboration.
• Remote or hybrid working environment based on location.
• Three medical, dental, and vision insurance options, including company HSA contributions.
• Unlimited paid time off and a 401(k) match of 50% of the first 6%.
• Wellness reimbursement of up to $600 annually through the StayWell Program.