Director, Integrated Marketing (SaaS)

Location: San Mateo, California, United States

Annual base salary: $205,000–$265,000 USD; bonus and equity may be available.

Company

hirify.global builds enterprise-grade service software with AI-powered customer and employee experience solutions used by organizations worldwide.

What you will do

• Translate brand strategy into integrated, full-funnel campaigns across products, regions, and audience segments.
• Align campaign messaging across buyer motions and create vertical- and persona-based variants around a consistent strategic core.
• Coordinate campaign planning, briefing, and execution across creative, field marketing, demand generation, content, SEO/AEO, thought leadership, and regional teams.
• Define and report campaign success metrics connected to pipeline and brand awareness goals.
• Manage external creative and brand agency relationships for refresh and campaign production work.
• Represent coordinated brand execution in CMO-level strategy reviews.

Requirements

• 10+ years of B2B marketing leadership spanning brand strategy and integrated or demand campaign execution.
• Demonstrated success unifying marketing narratives across multiple products or post-merger/post-acquisition product suites.
• Experience creating segment-specific campaigns while maintaining a central brand narrative.
• Experience marketing to enterprise IT, HR/EX, or service-operations audiences, ideally in enterprise SaaS.
• Hands-on fluency with marketing automation and campaign tools such as HubSpot, Marketo, Salesforce, or equivalent.
• Experience managing or closely partnering with external creative and brand agencies, with a strong execution focus.

Culture & Benefits

• Inclusive workplace focused on diverse perspectives and equal opportunity.
• Flexible thinking and opportunities for professional growth.
• Potential access to bonus and equity compensation.
• Work that supports customer and employee experiences for organizations globally.