Helly Hansen Site Merchandise Manager, North America Workwear (Ecommerce)

Location: Denver, Colorado, USA; hybrid schedule with approximately three days per week in the office

Salary: $82,000–$115,000 base compensation annually

Company

hirify.global manages the Wrangler, Lee, and Helly Hansen lifestyle, outdoor, and workwear brands through a global platform, strategic sourcing model, and supply chain.

What you will do

• Own onsite merchandising across the homepage, category pages, collections, search, product pages, and campaigns.
• Optimize assortment, ranking, navigation, personalization, and merchandising strategies to improve revenue, conversion rate, and average order value.
• Lead seasonal launches, product introductions, promotional events, and site merchandising execution.
• Analyze site, product, customer, and merchandising performance to identify trends, risks, and opportunities.
• Build and automate merchandising reports, dashboards, and performance tracking for weekly, seasonal, and strategic decisions.
• Maintain product data, pricing, inventory visibility, categorization, promotions, and overall site quality while partnering with Marketing, Creative, Planning, SEO, Operations, Technology, and Product teams.

Requirements

• 5+ years of ecommerce or digital merchandising experience, preferably in apparel, footwear, outdoor, or workwear brands.
• Advanced Excel skills, including pivot tables, XLOOKUP/VLOOKUP, data cleaning, and reporting automation with large datasets.
• Strong understanding of ecommerce KPIs such as conversion rate, average order value, sell-through, and inventory health.
• Experience with large product catalogs, seasonal assortments, CMS and ecommerce platforms such as Magento, Shopify, or Salesforce Commerce Cloud.
• Experience with analytics tools such as Google Analytics or Adobe Analytics, plus strong communication, organization, and cross-functional influencing skills.
• A practical Excel assessment is part of the interview process.

Nice to have

• Experience with AI-driven product recommendation, search, and merchandising tools such as Constructor.io or Bloomreach.
• Passion for outdoor products and customer experiences.

Culture & Benefits

• Flexible Fridays and a hybrid working arrangement.
• Comprehensive benefits supporting physical, emotional, social, and financial wellbeing.
• Four weeks of paid parental leave for eligible new parents.
• Tuition reimbursement and apparel discounts.
• Culture focused on equitable opportunities, belonging, collaboration, integrity, and accountability.

Hiring process

• Interview process includes a practical Excel assessment.