Product Marketing Manager (HCM)

Location: Any; must be legally authorized to work in the United States. Up to 15% domestic travel may be required.

Salary: Not specified.

Company

hirify.global provides people-first HCM technology through its hirify.global People Cloud platform, serving employers and employees through direct and partner channels.

What you will do

• Develop differentiated positioning and messaging for products, services, and marketplace partners.
• Create solution collateral, sales pitches, whitepapers, interactive tools, videos, and other demand-generation materials.
• Lead go-to-market plans and integrated marketing campaigns supporting product launches, demand, and adoption.
• Enable direct sales and partner teams through training, differentiated strategies, and sales tools.
• Collaborate with product management, marketplace partner managers, customer success, marketing, and sales.
• Present product strategy to internal and external audiences and support buyer personas, ideal customer profiles, content, and speaking engagements.

Requirements

• Bachelor's degree in marketing or equivalent work experience.
• At least four years of experience in product marketing, partner marketing, product management, sales/pre-sales, consulting, or a combination of these areas.
• Understanding of subscription-based B2B software and services.
• Knowledge of product marketing tactics including integrated campaigns, competitive intelligence, differentiation, naming, pricing and packaging, and sales enablement.
• Strong written, visual presentation, communication, analytical, organizational, and prioritization skills.
• Proficiency with Microsoft 365 and the ability to work independently in a fast-paced environment.

Culture & Benefits

• Work includes collaboration with product, marketplace, customer success, marketing, sales, and partner teams.
• The role offers opportunities to present strategy to internal and external audiences.
• Up to 15% domestic travel may be required.
• The position involves prolonged desk and computer work and lifting up to 15 pounds.