Product Manager - User Notification Control (Crypto)

Location: Abu Dhabi, UAE or Kuala Lumpur, Malaysia

Company

hirify.global is a global cryptocurrency exchange and digital financial platform serving users across trading, payments, wealth management, custody, institutional services, and Web3.

What you will do

• Own the product strategy, roadmap, and continuous iteration of a company-wide user engagement platform across push notifications, in-app messaging, email, and SMS.
• Establish communication calendars and resource management mechanisms to reduce overlapping, duplicated, or excessive user outreach.
• Build user preference and consent management capabilities based on region, language, lifecycle stage, behavior, preferences, and consent status.
• Lead development of unified dashboards, event-triggered messaging engines, journey orchestration, and cross-channel frequency controls.
• Drive AI-powered personalization, including optimal send-time prediction, personalized content generation, and intelligent user segmentation.
• Coordinate Product, Marketing, Growth, Operations, Engineering, Data, Compliance, and other stakeholders while using engagement data to optimize the platform.

Requirements

• 5+ years of Product Management experience, preferably with platform, CRM, notification, growth, or user engagement products.
• Strong understanding of push notifications, email, SMS, and in-app messaging mechanisms.
• Experience with cross-channel attribution, user segmentation, and A/B testing data products.
• Experience with platform governance, workflow management, permission and approval systems, prioritization frameworks, or rules engines.
• Ability to turn diverse business requirements into standardized, scalable, and reusable platform capabilities.
• Strong analytical, structured problem-solving, cross-functional collaboration, and stakeholder management skills.

Nice to have

• Familiarity with user lifecycle management, personalization, experimentation frameworks, consent management, and engagement analytics.
• Experience in internet platforms, fintech, crypto, e-commerce, social platforms, or other large-scale consumer-facing businesses.

Culture & Benefits

• Professional development support through the Study Growth Fund.
• Regular team-building activities, workshops, and internal events.
• Collaboration with an international team across different regions.
• Career advancement opportunities and internal mobility across the growing organization.