Global Demand Generation & Campaigns Manager (Digital Marketing)

Location: Home-based in Buenos Aires, Argentina

Company

hirify.global provides clinical research services, commercial insights, and healthcare intelligence for the life sciences and healthcare industries.

What you will do

• Develop, execute, and optimize short- and long-term global multichannel campaigns across email, web, webinars, events, organic social media, and paid media.
• Oversee ad copy creation, campaign testing, web analytics, retargeting, and new channel experiments.
• Support landing page optimization, lead generation and follow-up, and SEO initiatives.
• Lead A/B testing strategies and execution across marketing channels.
• Coordinate with internal teams and external vendors, manage creative refreshes, and monitor campaign budgets.
• Analyze KPIs and benchmarks to provide data-driven business insights and recommendations.

Requirements

• Bachelor’s degree in marketing, advertising, communications, business, or a related field.
• Strong written and verbal English communication skills; the CV must be submitted in English.
• Experience developing multichannel marketing campaigns that delivered strong business results.
• Deep knowledge of B2B marketing channels for commercial life sciences decision-makers and influencers.
• Strong digital marketing experience, including ROI tracking and reporting.
• Excellent interpersonal, organizational, project management, and prioritization skills.

Nice to have

• Experience in the life sciences, healthcare, or technology industries.

Culture & Benefits

• Home-based work arrangement.
• Focus on continuous learning and improvement.
• Inclusive work environment committed to diversity and equal opportunity.