3 дня назад
AI Marketing Associate (B2B Creative Marketing)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
AI Marketing Associate (B2B Creative Marketing): Developing AI-assisted email campaigns, social media content, marketing automations, and lead-generation workflows with an accent on generative AI, agentic technologies, and performance analytics. Focus on testing emerging AI platforms, building AI-powered marketing workflows, and improving engagement, conversion, and lead-generation results.
Location: Guatemala City, hybrid
Company
Marketing organization focused on B2B creative marketing and AI-enabled marketing initiatives.
What you will do
- Develop and manage AI-assisted B2B email campaigns, including content, personalization, testing, automation, and analytics.
- Build and optimize AI automations, agentic workflows, and AI-powered lead-generation processes for identifying, qualifying, nurturing, and routing prospects.
- Create AI-assisted social media content, campaigns, creative concepts, images, videos, virtual personalities, and AI-agentic influencers.
- Analyze email, social media, website, and lead-generation data to improve engagement, reach, conversions, and ROI.
- Research, test, and implement emerging AI marketing tools, platforms, agents, and technologies.
- Collaborate with U.S.-based creative, marketing, sales, and technology teams while helping establish responsible AI marketing practices.
Requirements
- At least 2 years of experience in digital marketing, social media, email marketing, marketing automation, or a related field.
- Strong hands-on knowledge of generative AI, AI-assisted marketing, AI agents, agentic workflows, and automation.
- Experience creating and optimizing email marketing campaigns and using social media marketing analytics.
- Experience interpreting marketing performance data and applying insights to improve productivity, creativity, engagement, and lead generation.
- Strong English communication, writing, and editing skills required.
- Creative, organized, detail-oriented, independent, and able to learn emerging AI platforms quickly.
Nice to have
- B2B marketing experience and experience with AI lead-generation tools.
- Familiarity with Mailchimp, Klaviyo, Zoho, Constant Contact, Zoho CRM, APIs, workflow automation, SEO, or SEM.
- Experience with AI-generated content and social media analytics.
Culture & Benefits
- Positive workplace and growth opportunities.
- Competitive salary and bonuses.
- Parking subsidy, life insurance, and medical insurance.
- Benefits and discounts.
- Guatemalan statutory benefits, including Bono 14, Aguinaldo, IGSS, IRTRA, and vacations.
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