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3 дня назад

AI Marketing Associate (B2B Creative Marketing)

Формат работы
hybrid
Тип работы
fulltime
Грейд
middle
Английский
b2
Страна
Guatemala
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

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TL;DR
AI Marketing Associate (B2B Creative Marketing): Developing AI-assisted email campaigns, social media content, marketing automations, and lead-generation workflows with an accent on generative AI, agentic technologies, and performance analytics. Focus on testing emerging AI platforms, building AI-powered marketing workflows, and improving engagement, conversion, and lead-generation results.

Location: Guatemala City, hybrid

Company

Marketing organization focused on B2B creative marketing and AI-enabled marketing initiatives.

What you will do

  • Develop and manage AI-assisted B2B email campaigns, including content, personalization, testing, automation, and analytics.
  • Build and optimize AI automations, agentic workflows, and AI-powered lead-generation processes for identifying, qualifying, nurturing, and routing prospects.
  • Create AI-assisted social media content, campaigns, creative concepts, images, videos, virtual personalities, and AI-agentic influencers.
  • Analyze email, social media, website, and lead-generation data to improve engagement, reach, conversions, and ROI.
  • Research, test, and implement emerging AI marketing tools, platforms, agents, and technologies.
  • Collaborate with U.S.-based creative, marketing, sales, and technology teams while helping establish responsible AI marketing practices.

Requirements

  • At least 2 years of experience in digital marketing, social media, email marketing, marketing automation, or a related field.
  • Strong hands-on knowledge of generative AI, AI-assisted marketing, AI agents, agentic workflows, and automation.
  • Experience creating and optimizing email marketing campaigns and using social media marketing analytics.
  • Experience interpreting marketing performance data and applying insights to improve productivity, creativity, engagement, and lead generation.
  • Strong English communication, writing, and editing skills required.
  • Creative, organized, detail-oriented, independent, and able to learn emerging AI platforms quickly.

Nice to have

  • B2B marketing experience and experience with AI lead-generation tools.
  • Familiarity with Mailchimp, Klaviyo, Zoho, Constant Contact, Zoho CRM, APIs, workflow automation, SEO, or SEM.
  • Experience with AI-generated content and social media analytics.

Culture & Benefits

  • Positive workplace and growth opportunities.
  • Competitive salary and bonuses.
  • Parking subsidy, life insurance, and medical insurance.
  • Benefits and discounts.
  • Guatemalan statutory benefits, including Bono 14, Aguinaldo, IGSS, IRTRA, and vacations.

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