2 дня назад
Marketing Technologist (AI)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Marketing Technologist (AI) (Marketing Technology): Leading the execution and prioritization of marketing capability workstreams across data, workflows, content, decisioning, personalization, measurement, AI, and innovation with an accent on translating business needs into requirements, recommendations, and validation plans. Focus on researching platforms and vendors, shaping modernization and automation pilots, defining success criteria, and coordinating cross-functional projects.
Location: Remote; employees residing near corporate offices in Menomonee Falls, Wisconsin, or New York City, New York are requested to work onsite Monday through Thursday and remotely on Fridays.
Company
is a retail and e-commerce company developing and scaling enterprise marketing capabilities.
What you will do
- Lead defined workstreams across marketing data, workflows, content, decisioning, personalization, measurement, AI, and innovation.
- Translate stakeholder discovery into business requirements covering processes, pain points, rules, dependencies, user needs, and decision points.
- Identify opportunities for technology, workflow, automation, operating-model, modernization, and transformation improvements.
- Research platforms, vendors, emerging capabilities, and market trends, turning findings into actionable recommendations.
- Define success criteria, measurement needs, validation requirements, and outcome assessments for capability initiatives.
- Coordinate small- to medium-scale projects, align milestones, manage risks and dependencies, and communicate with stakeholders.
Requirements
- Bachelor’s degree in Marketing, Business, Engineering, Information Systems, Analytics, or a related field; equivalent experience may be considered.
- 3–5+ years of relevant experience in marketing technology, marketing automation, digital marketing operations, CRM, customer data, analytics, workflow or content operations, media technology, or capability design.
- Experience with enterprise marketing technology such as CRM, customer data platforms, marketing automation hubs, decisioning engines, CMS, DAM, work management tools, analytics platforms, or media technology tools.
- Familiarity with Agile, Kanban, SAFe, or similar IT delivery and development methodologies.
- Remote work is available, with onsite attendance Monday through Thursday for employees residing near the Menomonee Falls or New York City offices.
- Ability to work at least eight hours per day, five days per week, maintain regular attendance, and comply with company policies and safety standards.
Nice to have
- Exposure to emerging marketing technologies, experimentation, workflow automation, and AI-enabled solutions.
- Experience with customer engagement technology, content or process modernization, personalization, or marketing efficiency initiatives.
- Experience in retail, e-commerce, loyalty, lifecycle marketing, omnichannel marketing, creative operations, or high-volume content environments.
Culture & Benefits
- Cross-functional collaboration across marketing capability domains and business units.
- Work in a fast-paced environment with opportunities to address ambiguous problems and shape transformation initiatives.
- Remote work flexibility, with a hybrid onsite schedule applicable to employees near designated corporate offices.
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