Paid Search and Youtube Specialist (Google Ads)

Location: Hybrid role based out of or near Fargo, North Dakota, United States

Company

hirify.global is a wellness company focused on science-backed vitamins, supplements, and natural wellness products, with more than 50 years of experience.

What you will do

• Manage daily execution and optimization of paid search campaigns across Google Ads and other relevant platforms.
• Build and optimize YouTube campaigns, including audience targeting, creative trafficking, testing, and performance improvements.
• Launch campaigns, ad groups, ads, audiences, and targeting initiatives based on established strategy.
• Monitor pacing, budgets, KPIs, and performance trends while identifying issues and growth opportunities.
• Conduct testing, forecasting, monthly budget management, reporting, and performance analysis.
• Collaborate with the paid media, creative, merchandising, analytics, and marketing teams on campaign priorities and cross-channel support.

Requirements

• 1–3 years of hands-on paid social or digital marketing experience.
• Strong working knowledge of Meta Ads.
• Experience with campaign setup, optimization, budget management, reporting, and performance analysis.
• Strong analytical, organizational, communication, and quality assurance skills.
• Ability to manage multiple campaigns, priorities, and deadlines independently while collaborating with a broader paid media team.

Nice to have

• E-commerce or direct-to-consumer experience.

Culture & Benefits

• Work in a digitally driven organization focused on innovation, customer experience, and data-informed growth.
• Competitive benefits.
• Fitness center reimbursement.
• Product discounts.
• Opportunity to make a measurable impact through testing, analysis, and campaign performance.