Senior Paid Search Strategist (Google Ads)

Location: Remote within the United States, with availability during Mountain Standard Time (MST) business hours

Salary: $69,700–$87,125 per year, plus potential discretionary annual bonus

Company

hirify.global is a performance media partner providing outcome-based media solutions, technology, planning, activation, measurement, reporting, and optimization for agencies, brands, and media companies.

What you will do

• Optimize paid search campaigns against account-specific KPIs such as conversions, CPC, CTR, and conversion rate to improve client and partner ROI.
• Build and manage Google Ads, Bing Ads, and YouTube campaigns, including campaign structure, ad copy, keyword selection, and related inputs.
• Update paid search strategies based on emerging best practices, market trends, competitive insights, and industry changes.
• Communicate strategic recommendations and performance plans to clients and internal account teams.
• Pull reports, analyze campaign data, and provide optimization recommendations to managers.
• Collaborate with paid search, account management, and other agency teams, support process documentation, and develop relationships with vendor partners including Google.

Requirements

• 4+ years of hands-on experience with Google Ads, Bing Ads, and YouTube campaigns.
• 4+ years of experience working at a digital marketing agency.
• Google Ads and YouTube/Video certifications.
• Strong expertise in conversion tracking setup across Google Ads, Google Tag Manager, and Bing Ads.
• Strong ad copywriting, data analysis, presentation, organization, and project management skills.
• Proficiency with Microsoft Excel, Word, and PowerPoint, including pivot tables, daily spend trackers, and analysis of large data sets.

Culture & Benefits

• Remote work with a fast-paced, collaborative, and goal-oriented environment.
• Open-door policy and opportunities for upward mobility.
• Health, dental, and vision plans, flexible spending accounts, and life and disability insurance.
• Retirement plan and employee stock purchase plan.
• 15 paid vacation days, 2 paid personal days, 9 paid holidays, 40 hours of paid sick leave, and parental leave.