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1 день назад

Head of Enterprise Marketing (AI)

200 000 - 250 000$
Формат работы
onsite
Тип работы
fulltime
Грейд
head
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Head of Enterprise Marketing (AI): Building HeyGen’s enterprise marketing motion and account-based marketing engine to win strategic accounts, with an accent on targeted campaigns, executive programs, and buying-committee engagement. Focus on converting organic product adoption into enterprise relationships, using AI-native research and personalization, and building a scalable team and operating model.

Location: San Francisco or Los Angeles, United States

Salary: $200,000–$250,000 per year, plus equity and benefits.

Company

hirify.global develops video creation technology designed to make visual storytelling more accessible and scalable.

What you will do

  • Build hirify.global’s strategic account marketing engine, including named-account strategy, account tiers, priority industries, buying committees, and an ABM playbook.
  • Develop targeted campaigns across paid media, personalized digital experiences, field marketing, executive programs, gifting, and direct mail.
  • Create account-specific landing pages, pitches, demos, content, and experiences for enterprise buyers.
  • Use product adoption and first-party signals to identify champions, account penetration, buying intent, and expansion opportunities.
  • Partner with Enterprise Sales, Growth, RevOps, Data, and enterprise leadership to influence pipeline, deal progression, and revenue.
  • Scale the function by building the team, technology, agency relationships, and operating model.

Requirements

  • 8–12+ years of B2B marketing experience, including marketing to large enterprise customers and several years at a senior leadership level.
  • Proven experience building and executing account-based or strategic-account programs that generated measurable enterprise pipeline and revenue.
  • Experience with high-ACV, complex enterprise sales cycles involving multiple stakeholders and long decision processes.
  • Strong understanding of targeted paid media, personalized content, executive programs, field marketing, direct mail, intent signals, and buying-committee engagement.
  • Strong analytical, creative, strategic, and hands-on execution skills, with the ability to use AI tools for account research, personalization, content creation, and performance analysis.
  • Experience building a function from an early stage and hiring and leading a high-performing team.

Nice to have

  • Experience with broader B2B demand generation.
  • Experience at a fast-growing product-led growth company.

Culture & Benefits

  • Founding leadership role reporting to the CMO, initially combining strategy with hands-on execution.
  • Opportunity to build and scale a new enterprise marketing function.
  • Equity and comprehensive benefits, including a 401(k) plan and health benefits.
  • Generous paid time off, parental leave, and emotional health resources.
  • Inclusive workplace committed to equal opportunity and diversity.

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