Senior Project Manager, GTM Launch

Location: Remote

Starting salary: $102,000–$138,000 per year

Company

hirify.global is a technology platform powering dispensary operations and consumer access to cannabis across the United States and Canada.

What you will do

• Own end-to-end project management for feature and product launches, including scope, sequencing, timelines, dependencies, go/no-go criteria, and post-launch follow-through.
• Maintain the launch board and run action-oriented operating cadences that align cross-functional teams, surface decisions, and establish accountability.
• Design internal and customer-facing change management, including readiness plans, communications, rollout sequencing, pilots, cohorts, and adoption strategies.
• Identify risks, blockers, trade-offs, and downstream customer or business impact, then coordinate timely resolutions with senior stakeholders.
• Define and monitor launch success metrics such as readiness, adoption, activation, usage, customer sentiment, and support volume.
• Improve the launch operating system through feedback loops, retrospectives, tooling, automation, and AI-assisted research, documentation, reporting, and risk analysis.

Requirements

• 5+ years of project or program management experience with meaningful ownership of feature or product launches in a SaaS or technology go-to-market environment.
• Experience managing change for internal teams and external customers, including readiness, communications, rollout strategy, and adoption.
• Strong analytical skills, including defining success metrics, pulling and interpreting product or usage data, and translating findings into action.
• Proven ability to manage risks proactively, facilitate cross-functional groups, drive decisions, and create accountability without formal authority.
• Ability to build product and domain knowledge, communicate effectively with technical, go-to-market, and customer audiences, and influence senior stakeholders.
• Experience improving cross-functional processes, systems, or tooling and driving adoption of those changes.

Nice to have

• Experience with SQL, Excel or Sheets, and BI or product analytics tools such as Hex or Pendo.
• Experience using AI or LLM tools for research, synthesis, documentation, reporting, workflow automation, or decision support.
• Experience in cannabis, regulated industries, or multi-segment SMB, mid-market, and enterprise go-to-market environments.
• Experience working in or alongside Revenue Operations across the customer lifecycle.

Culture & Benefits

• Full medical, dental, and vision benefits.
• Stock option packages for all employees.
• Technology allowance for hardware, software, and reading materials.
• Flexible vacation and sick days.
• Commitment to mutual respect, equal employment opportunity, diversity, and inclusion.