Salesforce Marketing Cloud Analyst (CRM)

Location: New York City, NY; onsite position

Salary: $65,000–$110,000 USD per year

Company

hirify.global delivers live entertainment through major venues, sporting events, concerts, family shows, special events, and original productions.

What you will do

• Support the administration, maintenance, and optimization of Salesforce Marketing Cloud and Salesforce Sales Cloud.
• Design SQL queries, automation workflows, data pipelines, and audience segmentation strategies for customer acquisition, engagement, and retention.
• Configure, monitor, and troubleshoot customer journeys, triggered sends, API integrations, synchronized data sources, and scheduled automations.
• Maintain customer data architecture, including Data Extensions, Attribute Groups, Contact Model relationships, Contact Key governance, and retention policies.
• Perform campaign QA, validation testing, deliverability monitoring, and troubleshooting for email and SMS communications.
• Document platform architecture, data flows, governance standards, and reusable automation frameworks while partnering with Marketing, Sales, Ticketing, Data & Analytics, and Technology teams.

Requirements

• 2–4 years of related experience and a bachelor’s degree or equivalent experience.
• At least 3 years of experience administering Salesforce Marketing Cloud in a CRM, digital marketing, or marketing operations environment.
• Strong proficiency with Automation Studio, Email Studio, Journey Builder, MobileConnect, Personalization, and Salesforce Sales Cloud.
• Strong proficiency writing complex SQL queries for segmentation, data transformation, automation, and reporting.
• Experience with customer data models, CRM data governance, data quality, deduplication, REST and SOAP APIs, SFTP, ETL, and enterprise data warehouses.
• Working knowledge of HTML, CSS, AMPscript, Server-Side JavaScript, JSON/XML, email deliverability, SMS, consent management, and preference centers.

Culture & Benefits

• Access to upskilling tools and resources to support career development.
• Focus on employee growth, talent development, and long-term career progression.
• Equal employment opportunities and reasonable accommodation support.
• Onsite work with appearance and presentation guidelines.