Senior Salesforce Marketing Cloud Developer (Salesforce)

Company

hirify.global is a Capgemini Group technology partner delivering quality engineering, cloud, application development, DevOps, AI, data, and automation solutions.

What you will do

• Design, develop, and maintain Salesforce Marketing Cloud Account Engagement solutions, including lead management, nurturing programs, campaign automation, scoring models, forms, landing pages, and engagement journeys.
• Develop and optimize Salesforce Personalisation experiences across web, email, and digital channels using behavioral, transactional, and customer profile data.
• Integrate Salesforce Marketing Cloud with Salesforce Data Cloud, CRM, SAP platforms, analytics solutions, Azure-based services, enterprise data platforms, and third-party marketing technologies.
• Configure audience segmentation, customer journeys, triggers, decisioning rules, A/B testing, and real-time personalization use cases.
• Translate business requirements into scalable technical solutions in collaboration with architects, product owners, data teams, and stakeholders.
• Support platform governance, release management, testing, performance optimization, and development best practices.

Requirements

• Extensive hands-on experience with Salesforce Marketing Cloud Account Engagement (Pardot), including automation rules, engagement programs, lead scoring, grading, forms, landing pages, reporting, and campaign management.
• Strong expertise in Salesforce Personalisation, customer journey orchestration, audience segmentation, decisioning, A/B testing, and real-time customer engagement.
• Experience integrating Salesforce platforms with Data Cloud, CRM, APIs, Azure-based services, enterprise data platforms, and third-party marketing technologies.
• Strong technical skills in JavaScript, HTML, CSS, SQL, API integrations, data modeling, solution design, and enterprise troubleshooting.
• Experience working in Agile delivery teams with business stakeholders, architects, analysts, data engineers, and cross-functional technology teams.

Culture & Benefits

• Continuous learning and personal growth opportunities.
• Career development through professional communities and a role framework.
• Commitment to ethical standards, diversity, sustainability, and inclusion.
• Hands-on culture with close proximity to clients and opportunities to work on enterprise-scale digital transformation programs.