12 дней назад
Senior Marketing Analytics Lead
140 000 - 149 250$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Marketing Analytics Lead (Marketing Analytics): Leading end-to-end analytics for global marketing and communications programs with an accent on measurement frameworks, campaign performance, attribution, and ROI optimization. Focus on building executive dashboards, improving data pipelines, applying predictive modeling and segmentation, and translating complex data into recommendations for senior stakeholders.
Location: Chicago, Illinois; Atlanta, Georgia; Boston, Massachusetts; or Toronto, Canada. Hybrid working model with work-from-home and on-site presence at client or offices. Client-facing travel is required as needed.
Salary: $140,000–$149,250 per year.
Company
is a management consulting and technology firm combining data, science, technology, and human ingenuity to develop solutions and products for clients.
What you will do
- Lead end-to-end analytics projects for global marketing and communications programs.
- Develop measurement frameworks, reporting structures, dashboards, and executive-ready performance reports.
- Analyze campaign performance, attribution, ROI, customer engagement, and channel effectiveness.
- Partner with marketing leaders to shape campaign strategy, budget allocation, and optimization decisions.
- Collaborate with data engineering and technology teams to improve data pipelines and analytics capabilities.
- Present actionable recommendations to senior stakeholders, mentor junior analysts, and help build scalable marketing analytics capabilities.
Requirements
- 5–7 years of experience in marketing and communications technology.
- Strong understanding of system integrations, APIs, identity, search, and content platforms.
- Experience working in large, complex organizations and translating business needs into actionable analytical approaches.
- Ability to communicate effectively with technical and non-technical stakeholders and senior leaders.
- Fluency in English.
- Must have authorization to work in the United States without now or future employer sponsorship.
Culture & Benefits
- Cross-functional skills development and customized learning pathways.
- Milestone training programs aligned with career progression.
- Internal mobility opportunities, individual-contributor paths, and role expansion.
- Comprehensive rewards supporting health, well-being, financial security, time away, and professional development.
- Flexible work combining remote work with on-site collaboration and face-to-face connections.
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