2 дня назад
Product Owner, Media OS, IQVIA Digital (AdTech)
88 100 - 220 200$
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Product Owner, Media OS, IQVIA Digital (AdTech): Defining and executing the roadmap for third-party platform integrations that support audience creation, media planning, ad buying, delivery, and measurement with an accent on scalable SaaS integrations, healthcare data activation, and cross-functional product execution. Focus on translating initiatives into user stories, managing backlogs, coordinating releases, and solving platform integration issues across regulated healthcare marketing workflows.
Location: Wayne, Pennsylvania, United States
Salary: $88,100–$220,200 annualized base pay
Company
is a global provider of healthcare data, advanced analytics, technology solutions, and clinical research services for the life sciences industry.
What you will do
- Define and execute the product strategy and roadmap for Media OS integrations with third-party AdTech, MarTech, SaaS, DSP, SSP, DMP, CRM, and related platforms.
- Deliver capabilities for audience creation, planning, activation, ad buying and delivery, and measurement across omnichannel healthcare marketing workflows.
- Translate roadmap initiatives into user stories, detailed requirements, and clear acceptance criteria.
- Own the full integration lifecycle, including planning, implementation, testing, release coordination, support, and issue resolution.
- Prioritize the backlog based on business impact, feasibility, ROI, and broader product strategy.
- Partner with engineering, client services, operations, strategy, support, and go-to-market teams on discovery, enablement, documentation, training, and product improvement.
Requirements
- Bachelor’s degree in a technical, quantitative, or related liberal arts field, or equivalent experience.
- 4–6 years of product management or product ownership experience, ideally in AdTech, MarTech, or digital media.
- Experience managing SaaS platform integrations and third-party partnerships, including third-party data onboarding, identity resolution, and audience activation.
- Proficiency with Agile development workflows, user stories, backlog management, and sprint ceremonies.
- Strong analytical, collaboration, and communication skills, with an understanding of data flows, event tracking, and digital advertising integrations.
- Experience in healthcare or life sciences is preferred; familiarity with privacy frameworks, HIPAA, consent-based targeting, and data governance is beneficial.
Nice to have
- Familiarity with The Trade Desk, LiveRamp, Snowflake, or Salesforce.
- Experience working in regulated industries and with privacy-by-design data practices.
Culture & Benefits
- Cross-functional collaboration across engineering, client services, operations, strategy, and go-to-market teams.
- Work focused on healthcare marketing technology, privacy-enhanced data, and improved patient outcomes.
- Health and welfare benefits may be available, along with incentive plans, bonuses, or other compensation depending on the position.
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