Area Sales Leader GT - Tulung Agung (General Trade)

Location: Surabaya, Indonesia

Company

hirify.global manages branded consumer food products through commercial, distributor, and trade operations.

What you will do

• Drive sales growth, profitability, market share, and numeric and weighted distribution for the General Trade channel.
• Execute commercial plans covering market and channel expansion, product launches, promotions, in-store execution, and distributor engagement.
• Manage distributor sales processes, portfolio strategy, stock availability, and SKU priorities to improve efficiency and prevent out-of-stock situations.
• Control trade and consumer activity execution, including merchandising standards, direct selling, events, sales routines, KPI reviews, and reporting.
• Support Go To Market initiatives by piloting targeted models and ensuring compliance with workflows, merchandising, training, measurement, and review standards.
• Lead distributor management, performance evaluation, capability development, recruitment quality, coaching, and team performance reviews.

Requirements

• Experience managing sales growth and profitability within a designated area or General Trade channel.
• Ability to manage distributors, sales routines, merchandising execution, stock availability, and commercial performance.
• Capability to develop business plans, implement Go To Market models, and drive continuous improvement.
• Leadership skills for recruiting, coaching, mentoring, and evaluating distributor team members.
• Ability to work in Surabaya, Indonesia.

Culture & Benefits

• Full-time employment.
• Equal opportunity workplace supporting underrepresented ethnic minority groups, women, veterans, individuals with disabilities, and people of all sexual orientations and gender identities.