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7 часов назад

Marketing Strategist, P&C Marketing Leader

120 000 - 160 000$
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Marketing Strategist, P&C Marketing Leader (Insurance Marketing): Developing marketing strategies, content plans, sales materials, and lead-generation programs for insurance client verticals with an accent on client insight, funnel analytics, and sales alignment. Focus on measuring pipeline effectiveness, optimizing marketing initiatives through data-driven reporting, and executing digital advertising, social, DSP, and search programs.

Salary: $120,000–$160,000 USD annually

Company

hirify.global is an independent, expanding insurance company with an entrepreneurial ownership model and a team-based operating approach.

What you will do

  • Develop and execute marketing strategies within insurance client verticals.
  • Build content strategies with business units and sales teams.
  • Generate qualified leads and support revenue-generation activities.
  • Act as the Voice of the Client by using sales interactions and primary research to guide prospect and client engagement.
  • Create annual and quarterly marketing plans and develop briefs for the Creative Team.
  • Deliver marketing and sales materials, measure pipeline effectiveness, and provide funnel analysis and recommendations.

Requirements

  • 7–12 years of progressive marketing experience, including required experience marketing within the insurance industry.
  • Bachelor’s degree required; MBA preferred.
  • Experience managing lead-generation and revenue-generation activities.
  • Data-driven approach with experience in analytics-based reporting and familiarity with Google Analytics.
  • Experience with digital ad buying, social media, DSP, and search.
  • Excellent written and verbal communication skills; ability to prioritize competing or ambiguous priorities.

Culture & Benefits

  • Team-based environment focused on collaboration and shared results.
  • Annual performance bonus and stock purchase program.
  • Medical, prescription, dental, vision, FSA, HSA, and family assistance benefits.
  • 401(k), life and disability coverage, accident and critical illness insurance, and business travel accident coverage.
  • Paid time off, paid holidays, sabbatical, flexible work options, well-being stipend, and personal and professional development support.
  • Some overnight travel is required, estimated at 10%.

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