Marketing Operations & AI GTM Leader

Location: Cleveland, Ohio, United States; hybrid work culture. Legal authorization to work in the U.S. is required.

Competitive compensation package including salary, incentives, equity, and benefits; no exact salary amount stated.

Company

hirify.global is a healthcare technology and software platform that manages mission-critical equipment and automates procurement of parts, services, technical support, and training for hospitals and clinical sites.

What you will do

• Own the administration, reliability, configuration, documentation, and integrations of Marketo and the broader marketing technology stack.
• Develop the Marketing AI GTM roadmap and translate high-priority use cases into workflows, sprint plans, governance standards, and measurable outcomes.
• Connect CRM, Marketo, 6sense, website, advertising, sales, customer, and third-party data into trusted account- and contact-level customer views.
• Support demand generation, lifecycle, customer, and account-based marketing campaigns through reusable templates, automation, experimentation, and reporting.
• Manage lead, contact, account, and intent scoring models while improving buying-group coverage, prioritization, routing, and next-best-action workflows.
• Design human-in-the-loop AI agents, copilots, prompts, validation processes, and operational automations with appropriate oversight.

Requirements

• 5+ years of experience in Marketing Operations, Marketing Technology, Revenue Operations, GTM Systems, or a related leadership role.
• Hands-on Marketo administration experience covering campaigns, workflows, scoring, forms, and integrations.
• Experience with 6sense, CRM platforms, advertising technology, intent data, B2B demand generation, ABM, lifecycle management, and pipeline measurement.
• Practical experience applying generative AI, machine learning, automation, or intelligent decisioning to marketing or GTM workflows.
• Understanding of AI agents, copilots, prompt design, knowledge retrieval, human-in-the-loop workflows, testing, and governance.
• Legal authorization to work in the United States is required.

Nice to have

• Experience in B2B SaaS, healthcare technology, marketplace, or platform businesses.
• Experience with enterprise demand generation, ABM programs, data architecture, APIs, integrations, data warehouses, enrichment, or identity resolution.
• Experience developing AI governance standards or leading AI adoption, training, workshops, and experimentation programs.
• Familiarity with ChatGPT Enterprise, Microsoft Copilot, Claude, n8n, Workato, Zapier, Snowflake, Salesforce, or similar platforms.

Culture & Benefits

• Hybrid culture with workspaces designed to balance flexibility, collaboration, and productivity.
• Competitive compensation with incentives, company ownership or equity, 401(k) matching, health benefits, and college debt reduction.
• Career and professional development through training, coaching, and new experiences.
• Inclusive and diverse community focused on collaboration, ownership, continuous learning, and solving complex healthcare customer problems.

Hiring process

• Submit a resume and an optional cover letter explaining suitability for the role.