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13 часов назад

Field & Events Marketing Manager (Healthcare Technology)

Формат работы
hybrid
Тип работы
fulltime
Грейд
middle
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

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TL;DR
Field & Events Marketing Manager (Healthcare Technology): Building and executing field event and webinar programs that generate meetings, pipeline, and deal progression across healthcare technology go-to-market motions with an accent on event strategy, end-to-end execution, and sales alignment. Focus on audience targeting, CRM lead management, post-event conversion, and measuring pipeline and ROI.

Location: Cleveland, Ohio, United States; hybrid work culture. Legal authorization to work in the U.S. is required.

Company

hirify.global is a healthcare technology and software platform that helps hospitals and clinical sites manage mission-critical equipment and automate procurement of parts, services, technical support, and training.

What you will do

  • Own the field event and webinar calendar, quarterly event plans, production roadmap, and prioritization against go-to-market and pipeline goals.
  • Plan and execute in-person and virtual events from concept through delivery and close-out, managing vendors, agencies, budgets, timelines, statements of work, and quality standards.
  • Partner with Sales, Product Marketing, Demand Generation, Marketing Operations, and Revenue Operations on audiences, messaging, speakers, content, sales motions, and follow-up.
  • Build event and tradeshow playbooks, validate attendee lists against target accounts and buying groups, and coordinate onsite staffing, meeting logistics, and coverage.
  • Manage promotion, landing pages, email journeys, lead capture, routing, CRM handoffs, UTMs, and service-level agreements.
  • Drive post-event nurture and meeting setting, reuse event content, report registrations, attendance, meetings, pipeline, and ROI, and apply retrospective learnings.

Requirements

  • 3–4+ years of experience in B2B field marketing, events, or integrated marketing programs.
  • Demonstrated ability to execute webinars and in-person events end-to-end.
  • Strong cross-functional execution with Sales, Product Marketing, Demand Generation, and Marketing Operations.
  • Experience with event platforms, CRM systems, and marketing automation tools.
  • Comfort working in a metrics-driven environment tied to pipeline outcomes.
  • Legal authorization to work in the United States.

Nice to have

  • Experience in healthcare, healthcare IT, medtech, or enterprise B2B environments.
  • Experience with executive events, trade shows, and field roadshows.
  • Familiarity with ABM and account-based event targeting.
  • Strong copywriting and messaging instincts for event value propositions.

Culture & Benefits

  • Hybrid culture with flexible, collaborative workspaces.
  • Competitive compensation with salary, incentives, and company ownership or equity.
  • Comprehensive benefits including 401(k) matching, health benefits, and college debt reduction.
  • Training, coaching, and professional development opportunities.
  • Inclusive community focused on collaboration, learning, and growth.

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