9 часов назад
Director, Marketing (Healthcare)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Director, Marketing (Healthcare): Driving marketing strategy, positioning, messaging, and lead generation for healthcare solutions in Blood & Biotherapies and Human & Social Services with an accent on demand generation, content marketing, and product marketing. Focus on building campaigns, developing sales-enablement tools, engaging thought leaders and clients, and measuring MQL generation and conversion.
Location: Onsite at 's World Headquarters in Overland Park, Kansas, United States
Company
develops healthcare solutions for areas including Blood & Biotherapies and Human & Social Services.
What you will do
- Develop and execute marketing strategies supporting sales bookings, revenue goals, awareness, reputation, lead generation, and sales.
- Lead demand generation programs, including copywriting, content marketing, product marketing, and campaign development.
- Create messaging for web, sales, marketing, professional events, journals, social channels, and other external channels.
- Plan and oversee marketing activities at client-facing events and build relationships with thought leaders, influencers, and key accounts.
- Partner with sales and solutions management to create sales-enablement tools.
- Monitor and report on MQL generation, conversion, and marketing influence.
Requirements
- Bachelor's degree or equivalent work experience.
- 8–10 years of relevant work experience.
- 4–5 years of relevant management experience.
- Must work onsite at the Overland Park, Kansas headquarters.
- Must be legally authorized to work in the United States; employment eligibility verification is required at hire.
- Ability to travel up to 20% and work additional or irregular hours as needed.
Culture & Benefits
- Culture focused on independent thinking, collaboration, innovation, inclusiveness, and cohesive perspectives.
- Medical, prescription, dental, and vision benefits.
- Mental health support through an employee assistance program.
- Paid time off and 13 paid holidays.
- 100% vested 401(k) retirement plan.
- Educational assistance of up to $2,500 per year.
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