7 часов назад
Paid Social Manager
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Paid Social Manager (Facebook/Instagram/TikTok/Snapchat/Reddit): Managing and optimizing paid social campaigns for a vision care business with an accent on channel-specific creative, performance analysis, and budget efficiency. Focus on developing testing roadmaps, analyzing engagement and conversion metrics, optimizing ad spend, and translating campaign results into actionable recommendations.
Location: Draper, Utah, United States (Hybrid)
Company
SeekWell is the parent company of , Luna, and The Framery, developing vision care products and businesses focused on accessible consumer eye care.
What you will do
- Traffic and manage paid social campaigns across Facebook, Instagram, TikTok, Snapchat, and Reddit.
- Monitor and optimize campaign performance across daily, weekly, and monthly cycles.
- Analyze performance data and provide actionable recommendations for strategy and budget adjustments.
- Build hypotheses, test campaign variables, optimize ad spend, and improve efficiency.
- Report on campaign performance, key metrics, and optimization efforts.
- Collaborate with creative, content, analytics, and social teams on briefs, messaging, testing roadmaps, and campaign delivery.
Requirements
- 3+ years of experience in digital media and paid social strategy, planning, buying, implementation, budgeting, reporting, and optimization.
- Strong analytical skills and experience optimizing performance using engagement, lead, conversion, and ROI metrics.
- Experience making creative recommendations and working with creative teams on channel-specific campaign practices.
- Excellent communication and cross-functional collaboration skills.
- Bachelor’s degree or equivalent experience in marketing, business, or a related field is preferred but not required.
Culture & Benefits
- Hybrid work arrangement with access to a full onsite gym.
- Healthcare coverage, flexible PTO, and a 401(k) match.
- Tuition reimbursement program.
- Free eye exams for the employee’s entire family and discounts on lenses, glasses, and other services.
- In-house restaurant with discounted meals, plus free snacks, ice cream, and drinks.
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