Marketing Automation Specialist (Eloqua)

Location: Taguig, Philippines

Company

hirify.global is an innovation-focused corporation developing products and solutions across multiple industries.

What you will do

• Act as a liaison between digital operations teams and regional or local marketing stakeholders.
• Design and configure Eloqua campaigns, including lead nurturing workflows, customer journeys, triggered emails, personalized templates, segmentation, and lead scoring.
• Monitor campaign performance, define KPIs, implement tracking mechanisms, and prepare reports for optimization.
• Support platform functionality evaluations, technology deployment projects, issue resolution, and process adoption.
• Train marketing and digital operations stakeholders by creating documentation, user guides, and training sessions.
• Identify process risks and support compliance with regional marketing automation requirements.

Requirements

• At least 5 years of experience in marketing automation, digital marketing operations, or a related martech role.
• Hands-on experience building and managing Eloqua campaigns, including workflows, Program Canvas, segmentation, lead scoring, forms, and landing pages.
• Experience measuring campaign performance and preparing reports.
• Proficiency in lead nurturing, customer journey mapping, triggered emails, content personalization, and stakeholder consulting.
• Working knowledge of HTML, CSS, and basic JavaScript or scripting for email and landing page customization.
• Experience translating business needs into technical requirements and collaborating across business and technical teams.

Nice to have

• Experience deploying new platform functionality and driving process adoption across teams.
• Experience in a global matrix organization.
• Knowledge of data segmentation, lead scoring models, database management, UTM parameters, KPI reporting, CRM integration such as Salesforce, and lead lifecycle management.
• Training and enablement experience, project management skills, and familiarity with GDPR, PDPA, and CAN-SPAM.

Culture & Benefits

• Innovation, curiosity, creativity, and diverse thinking are encouraged.
• Employees are expected to contribute to an Environmental Health and Safety culture.
• Employment is full time.

Hiring process

• Applications must include education and work history through a resume or the application fields.
• Applicants must accept the applicable terms of use and privacy statement before submitting an application.