Marketing Specialist (Life Sciences)

Location: Burlington, MA, United States; Monday–Friday, 9:00am–5:00pm. The role includes 5%–10% travel.

Salary: $86,000–$107,000 per year

Company

hirify.global, part of Azenta Life Sciences, provides multi-omics and synthetic biology services including sequencing, gene synthesis, antibody production, viral packaging, and mRNA synthesis.

What you will do

• Strategize, execute, and optimize integrated marketing campaigns for specific market segments.
• Partner with product marketing and digital teams to develop marketing plans and campaign tactics that improve awareness, lead generation, and ROI.
• Create and coordinate campaign graphics, eBooks, landing pages, social media posts, and other marketing assets.
• Monitor campaign performance and prepare reports and presentations for stakeholders and executives.
• Use Asana, HubSpot, Canva, Salesforce, and other marketing technologies to plan, execute, and measure campaigns.
• Coordinate communications and promotional activities for trade shows and other events with internal teams, agencies, designers, and third-party providers.

Requirements

• Bachelor’s degree in Marketing, Business, or Science.
• 3–5 years of experience in B2B marketing, preferably in life sciences or pharmaceuticals.
• Strong writing, storytelling, communication, collaboration, time management, and prioritization skills.
• Experience with marketing technology and design tools such as HubSpot, Canva, and Illustrator.
• Ability to translate technical information into value-driven customer messaging.
• Experimental, process-oriented approach with a focus on testing, learning, optimization, and continuous improvement.

Nice to have

• Experience working with inside sales and field sales teams.

Culture & Benefits

• Customer-focused culture that encourages innovation and challenging the status quo.
• Collaborative work across departments and with agency partners.
• Opportunity to support scientific research and life science innovation.
• Work includes 5%–10% travel for professional events and activities.