Band Events Sales Representative

Location: Remote within the United States, excluding Washington State and California. The role operates in a hybrid setting between a home office and community, trade show, and event environments. Requires 15–20% travel within the assigned territory, including customer visits, conferences, events, and championships, plus evening and weekend availability as needed.

Salary: $51,000–$58,000 per year, plus performance-based incentives.

Company

hirify.global is a Varsity Brands company serving cheer, dance, band, performing arts, and yearbook programs through apparel, camps, clinics, competitions, championships, and educational opportunities.

What you will do

• Build and maintain customer relationships and recommend band products and services that meet customer needs and sales targets.
• Develop and execute plans to recruit bands and grow participation in events, competitions, championships, camps, clinics, and instructional programs.
• Promote camps and events with marketing and sales support, including engagement through branded social media accounts.
• Collaborate with Apparel Representatives, Cheer/Dance State Directors, and the Manager of VPA Events on participation growth and conference presence.
• Analyze competitive markets, adapt plans to local conditions, and track customer and sales initiative metrics.
• Research prospects, maintain CRM contact data, and support educational curriculum development.

Requirements

• At least 3 years of sales experience.
• Bachelor’s degree in business, marketing, education, or a related field, or equivalent work experience.
• Experience in performing arts or the performing arts industry is required.
• Strong knowledge of band programs is required.
• Strong written and verbal communication, customer service, planning, organization, and time-management skills.
• Proficiency with Microsoft Office and Salesforce, with the ability to travel regularly and work evenings and weekends as needed.

Culture & Benefits

• Health care benefits, HSA employer contributions, and FSA opportunities for eligible employees.
• Wellbeing program, paid life and disability coverage, paid time off, and paid holidays.
• 401(k) plan with company matching and a Varsity Brands ownership program.
• Employee resource groups, financial coaching, and access to a member-owned credit union.
• Employee discounts on apparel and equipment, plus volunteer opportunities through the St. Jude partnership.