Marketing Analytics Engineer II

Location: Waukesha, Wisconsin, United States; occasional travel required.

Company

hirify.global develops solutions that protect homes, strengthen businesses, and support a more resilient, efficient, and sustainable energy future.

What you will do

• Define analytical requirements with data engineering teams and marketing stakeholders.
• Build and optimize dashboards, reporting frameworks, and KPI monitoring solutions.
• Clean, integrate, and unify structured and unstructured data from sales, operations, and consumer behavior sources.
• Develop, deploy, and maintain statistical and predictive machine learning models for marketing analytics.
• Analyze campaign impact through experimentation, attribution, forecasting, and benchmarking.
• Automate analytics workflows, document solutions, train users, and support less experienced analysts.

Requirements

• Bachelor’s degree in Data Science, Computer Science, Statistics, Marketing Analytics, or a related field.
• At least 2 years of experience in data analytics, business intelligence, or marketing analytics.
• Experience with media mix modeling, multi-touch attribution, incrementality testing, and A/B testing.
• Advanced SQL and/or Python skills, with strong Power BI and Excel capabilities.
• Familiarity with data modeling, ETL pipelines, Databricks, cloud platforms, and unstructured data analysis.
• Strong statistical, modeling, problem-solving, communication, and stakeholder collaboration skills.

Culture & Benefits

• Work focuses on solutions supporting homes, businesses, and sustainable energy resilience.
• Regular computer-based work includes sitting, close vision, and frequent use of hands and communication.
• Physical duties include standing, walking, and occasionally lifting up to 25 pounds.
• Equal opportunity employment is provided to qualified applicants.