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7 часов назад

Senior Director, Brand

117 500 - 158 500GBP
Формат работы
remote (только United_kingdom)
Тип работы
fulltime
Грейд
director
Английский
b2
Страна
UK
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Senior Director, Brand (Global Travel Connectivity): Owning Airalo's global brand strategy and leading brand, creative, and brand systems teams across B2C, B2B, and B2B2C products with an accent on multi-region go-to-market planning, brand governance, and performance management. Focus on building a scalable brand function, developing regional leaders, directing global campaigns, and translating brand and category data into action plans.

Location: Remote, anywhere in the UK

Salary: £117,500–£158,500 per year, depending on residence within the UK.

Company

hirify.global operates a global eSIM store that helps travelers stay connected with mobile data across more than 200 countries and regions.

What you will do

  • Own the global brand strategy, roadmap, product launch strategy, and go-to-market plans across APAC, Arabia and Africa, Europe, and North and South America.
  • Advise the CMO and cross-functional leaders on brand implications of product, growth, partnership, and operational decisions.
  • Lead, recruit, coach, and develop Brand Managers, Creative leads, and Brand Systems specialists across regions and time zones.
  • Define team structure, resourcing, brand tone of voice, guidelines, and governance across markets and channels.
  • Monitor brand health, category performance, market penetration, user acquisition, and competitive performance, reporting action plans to senior leadership.
  • Direct internal teams and creative agencies on toolkits, campaigns, promotions, content marketing, social, email, blog, eCommerce, and activation.

Requirements

  • 10+ years of brand or marketing experience in product-led, fast-paced B2C, B2B, and/or B2B2C environments.
  • 7+ years of experience leading and scaling brand or marketing teams.
  • Experience building brand functions and teams across regions and time zones in competitive categories.
  • Experience partnering with CMO- and C-suite-level leaders and influencing cross-functional strategy.
  • Excellent communication, executive presence, group presentation, and public-speaking skills.
  • Comfort communicating in English as the main working language. Strong judgment, analytical rigor, ownership, and ability to work with ambiguity are required.

Culture & Benefits

  • Fully remote work with a distributed team of more than 400 people across 60+ countries.
  • Autonomy, clear ownership, transparency, and the ability to make decisions without unnecessary layers.
  • Opportunity to work on a product used globally by millions of travelers.
  • Full-time, permanent employment with benefits provided according to the relevant UK setup.

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