9 дней назад
Senior Analyst, Consumer Insights
89 800 - 112 200$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Analyst, Consumer Insights (Consumer Research and Market Analytics): Translating consumer, customer, and market data into actionable recommendations for brand positioning, targeting, product renovation, innovation, and communication effectiveness with an accent on qualitative and quantitative research, syndicated data, and insight synthesis. Focus on designing and analyzing research, identifying market trends, coordinating external vendors, and building concise narratives for marketing stakeholders.
Location: Chicago, IL — Chicago/Aon Center
Base salary: $89,800–$112,200 per year, plus eligibility for a performance-based bonus.
Company
is a food and consumer products company supporting brand, marketing, innovation, and product renovation initiatives.
What you will do
- Support brand and marketing teams with consumer insight inputs for strategy, priorities, and business decisions.
- Execute qualitative and quantitative consumer research from study design through fielding, analysis, and synthesis.
- Develop actionable recommendations based on consumer understanding, business context, and market dynamics.
- Contribute to product renovation, limited-time offerings, new product concepts, and innovation learning.
- Evaluate communication and activation effectiveness to optimize messaging and media decisions.
- Integrate primary, secondary, syndicated, and internal data; coordinate research vendors and present findings to stakeholders.
Requirements
- Experience supporting primary and secondary research design, execution, analysis, and insight synthesis.
- Strong analytical aptitude with quantitative and qualitative data.
- Knowledge of qualitative and quantitative research methodologies.
- Familiarity with syndicated data tools such as Nielsen, Circana, Mintel, or equivalents.
- Experience coordinating research vendors and supporting end-to-end studies, including briefs, questionnaires or discussion guides, fieldwork, analysis, and reporting.
- Clear communication, storytelling, organization, and stakeholder-management skills.
Culture & Benefits
- Full-time employment with healthcare, dental, vision, prescription drug, and disability coverage.
- Paid time off, company holidays, leave programs, flexible work arrangements, and training opportunities.
- 401(k), life insurance, accidental death and dismemberment coverage, and family support programs.
- Wellbeing resources and learning opportunities supporting physical, social, emotional, and financial wellbeing.
- Equal opportunity employer with reasonable accommodation available during the application process.
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