Sr. Manager, Apparel Merchandising - Global HOKA

Location: Portland, Oregon, United States; hybrid with office attendance typically three times per week, Tuesday–Thursday

Salary: $122,300–$165,000 per year

Company

hirify.global develops and manages global lifestyle and performance brands, including HOKA.

What you will do

• Develop seasonal product line plans and assortments aligned with financial targets, KPIs, brand priorities, and growth objectives.
• Define category distribution, segmentation, franchise, and price-tiering strategies across global markets, DTC, and Wholesale channels.
• Apply consumer insights, regional trends, channel needs, competitive intelligence, and marketplace performance to merchandising decisions.
• Partner with Global Product, Brand Planning, Regional Merchandising, Brand, and Demand Creation teams to coordinate seasonal handoffs and execution.
• Use data and business results to influence decisions, build consensus, and identify future category opportunities.
• Prioritize and manage multiple seasons, projects, deadlines, and stakeholder relationships within a matrixed organization.

Requirements

• Bachelor’s degree.
• 7+ years of experience in merchandising, product creation, sales, or a combination thereof.
• Experience supporting both DTC and Wholesale channels.
• Strong merchandising experience in the performance, athletic, outdoor, or consumer products industry.
• Strong cross-functional partnership, negotiation, influencing, communication, presentation, organization, and decision-making skills.
• Willingness and ability to travel 10–15% annually.

Culture & Benefits

• Inclusive and equitable workplace focused on authenticity, diversity, and employee support.
• Competitive compensation programs and bonuses.
• Financial planning, income protection, and investment programs.
• Time-off programs supporting family needs, health, and recovery.
• Health and wellness programs, brand discounts, community programs, and professional development opportunities.